It's that simple. One little microdose of Berry+ works any way you do laundry. In cold water. At full capacity. At the laundromat. Front loader, side loader, or in the sink. With bleach, if you must. But no added softener, because nature already built it in.

Berry+ is more than a laundry innovation. It works as well as the leading brands, but it's less irritating and super safe for your clothes, your family, and the planet. We know because we had it tested. In fact, Berry+ is so safe and gentle that we do not have to include any warnings or first aid instructions on our product. That said, we'd prefer you not eat our soap, because (like all soap products) it may upset your stomach and it doesn't taste very good.

Doing laundry isn't rocket science. Just put your clothes in water (cold is best), add a microdose of Berry+, and agitate by machine or by hand if you want. Berry+ works by agitation. It's that simple. With no tradeoff between high performance and safe ingredients.

So don't wonder if your clothes will come clean. Wonder why no one ever thought of a solution this natural in the first place. Wonder why we've been lugging jugs and spilling goo and doing laundry like our parents for generations. Wonder why we never wondered why before.

Berry+ lets you start a planet-healing revolution, but a cleaner conscience starts with clean underwear.